(And Or Resources!)
The screenshot image you see for this particular blog post. It’s side “A” for a potential two sided. Index style business card I’m currently working on. (The 1st rough draft BTW.)
The point of me showing this sample index card style card is a couple of major reasons. First, did you notice straight away. It’s definitely not your typical style of business card?
And there’s most definitely a reason for it. The two sided index style card. Is a classic example. Of the type of customer centered assets. You and I need to be utilizing and constantly leveraging. Don’t you agree?
Start Or Keep Utilizing Your Various Assets And Or Resources!
You may not be able to clearly read the smaller print. Under the main, customer benefit driven, main power headline. But the main power headline. Which is targeting any business owner and or service provider.
And it asks them (or you!) A very simple. Yet straight forward question. “Need An Affordable Business Loan Fast?” The answer is either yes or no, correct?
But notice. The business card doesn’t list my name and phone number. (That basic info will be included too.) But notice how my sample leads with a basic, potentially problem solving question. For my specific target audience.
This will be a potential problem solving service. Which I offer on the long term back end of my primary consulting services. These I will hand out to select, local professionals.
Who are not directly competing. Because their current and future clientele may want or need some type of loan/financing. And my services may be able to them obtain it.
And Keep Your Focus On Your Customers And Their Needs!
Side “B” of my card. Wil least some of the types of financing/loan options available to them or you! It will also list some the benefits to my particular clients. Such as fast closings! And no/zero additional front end closing costs to borrow their finances.
(Provided they or you qualify. Which means properly submitting all of the required paper work.) Can you see the potential long term benefits of having or creating customer centered assets and or resources? Say yes!
The Bottom Line To It All Ladies And Gents! (Make Full Use Of What You Got!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(While you’re at it. Be sure and schedule your free 30 minute brainstorming session now! It’s a $125 dollar value!)
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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