Instant Profit Boosters

Your instant profit booster catergory gives you simple, powerful step by step instructions on how to systematically increase your overall short and long term profits by utlizing a little known marketing strategy often referred to as an upsell or bump.

01Jan 2026
Dry cleaning customers

Dry cleaning customers   (And How To Fix It!)

If you’re currently in or around the dry cleaning business. You’ve probably heard the big lie! Which is constantly circulating both in and around the industry, correct?

And believe it or not! This constant big lie. Is systematically costing you your dry cleaning customers! Are you eager to discover how? Continue reading

31Dec 2025
Customer retention

Customer retention   (So You Can Save Money And Build Long Term Customer Loyalty Too!)

It’s definitely time to face it! As independently owned small business owners, service providers and or entrepreneurs etc. Regardless of whether you primarily market on or offline.

You and I are far better off. Marketing or promoting to your/our current existing customers. It’s a given. You and I need to invest on average. 500% more in front end costs.

Just to generate your 1st time customers. Strategic customer retention is the springboard to both long term stability and or profitability. Don’t you agree? Continue reading

30Dec 2025
Direct mail campaigns

Direct mail campaigns  (And Will Probably Keep On Doing So!)

Even though we are most definitely living in the digital marketing age! Have or when is the last time? You or someone else you know in business. Actually attempted some type of direct mail campaign.

Make no mistake about it. The initial front end of these campaigns aren’t cheap, agreed? And unless or until you get proficient at them. You probably won’t even break even! Because the all too typical response rates.

Are somewhere between a half of one percent. Or barely two percent. which usually doesn’t even cover your initial front end cost, correct? Continue reading

27Dec 2025
Effective lead generation strategies

Effective lead generation strategies   (Your Traditional On Or Offline Ad Costs Will Keep Going Up!)

Picking up where part one of this ongoing series left off. Entrepreneur, to brutally honest! The best way for your retail appliance business. And or your independently owned service business.

To get skillful enough at potentially profitable lead generation. Is for you to constantly inexpensively test your marketing, promotional and advertising theories.

And let the market, your ideal prospects and customers tell and guide you/us! Otherwise you’re/we’re just guest-timating! 😀 Nothing more. Don’t you agree? Continue reading

24Dec 2025
Expanding your network

Expanding your network  (For Literally Pennies On The Dollar!)

Ladies & Gentlemen please have a closer look at the screenshot image for this particular post. It’s from another vendor I recently discovered on Linkedin. The vendors name is Nick Constantino. (That’s his Linkedin profile link BTW.)

He’s a CMO, radio & podcast host. As well as an aspiring jeweler. He recently published a post on Linkedin.

Promoting “Small Business Saturday” in the Atlanta area. So I took a screenshot on the image from his post. In order to create this particular content. About systematically expanding your network. For literally pennies on the dollar. Who else is up for that? Continue reading