Featured Posts

   (For Literally Pennies On The Dollar!)

There is simply no way! Your non franchised retail bakery store or stores. Can compete. With the local, national chains, correct? However, one of the smartest, cost effective ways.

You and or your major competitors. Can profitably promote, market or advertise your business.

Is by the strategic use of. Offering either a free Xtra Large Chocolate chip cookie. Or Xtra Large cookie of their choice.

Along with an Xtra Large “Big Gulp” beverage of their choice. At your actual hard cost. On your traditional slowest day(s) of the week.

Doing so will allow you and or your major competitors to nurturing. A previously hidden and or untapped profit center! Don’t you agree? Continue reading

  (And Grow Your Local Brand Visibility In The Process!)

Of course it goes without saying. You’re serious about growing your retail fragrance business. Either on or offline. Or both, correct?

Of course the $64,000 dollar burning question ultimately becomes! How will you both strategically, systematically as well as cost effectively go about doing so, agreed?

Sure, if you and or your major competitors pockets are deep enough! You can just write checks. And eventually over a prolonged period of time. You’ll start to generate some outrageously expensive, first time customers, agreed?

But do you really have that much money, time and ongoing effort to waste? Continue reading

     (For Literally Pennies On The Dollar!)

Would or does it surprise you at all? To finally know and understand. Your retail fragrance business. Can grow exponentially. Especially in your immediate local area. Without these massively large, dismally performing, traditional ad campaigns.

The sooner you and or your major competitors. Come to fully appreciate just how much clout and influence. Your influencers have!

The sooner you can start partnering with them. And monetizing this partnerships going forward! are to systematically and inexpensively take things to the very next level or two? Continue reading

   (And It Definitely Won’t Cost You A Fortune To Do So!)

Take a look at the professional nail stylist in the picture. Let’s say she or you! Has a shop. And she’s the owner. And she has four other nail stylist working in her shop with her.

And all of them have a steady local customer base. Which means entrepreneur. Your service business. Can and definitely should not be totally dependent, on one form or source of income. Don’t you agree? Continue reading

    (And Eat It Too!)

Here’s a quick question for you. Does your retail store. Ever have discontinued or slightly damage inventory? And other than dramatically reducing the price of such inventory.

How else do you strategically and systematically monetize this particular inventory? Are you open to finally discovering? Some incredibly low cost, mega proven marketing and promotional strategies. Which definitely help further establish you and or your major competitors brands!

In your local communities. Sound like a plan or what? Continue reading