Tag Archives: Customer Acquisition Costs

     (Because The Long Term Residual Benefits Are More Than Worth It!) I’m sure for most of you. It may not immediately be obvious. The potentially profitable connection between getting really good at effective lead generation strategies and tactics. And your local, private mailbox business owners. Am I right? 😀 Believe it or not. […]

  (And How Much It May Be Costing You!) Have you ever run a paid ad campaign of any kind? Think about how much doing so initially cost you. And you and I have to first recover our cost. Before we can begin to determine if or how much profit was made, correct? Which is […]

  (And Do So For A Fraction Of The Traditional Cost!) Because the really good ones do most things so incredibly well. It may not initially, be as readily obvious. What your very best customer service reps are constantly bringing to the table. But as you dig a little deeper. And go below the surface. […]

   (Because There Literally Are All Over The Place!) Now that you read part one of this ongoing series. Hopefully you should now better appreciate how you and or your major competitors. Can and definitely should start monetizing your various marketing opportunities. Some previously untapped marketing opportunities will be created by your creative marketing awareness. […]

   (And Still Help Other Non Directly Competing Vendors Create Outrageously Positive Goodwill With Their Most Loyal Current And Future Customers Too!) Have you also noticed which overall direction PPC (Pay Per Click) ad campaigns are steadily heading? And your click through rates (CTR) are probably steadily declining too, correct? Which begs the $64,000 dollar […]