(And Makes You Money As You Follow Them Through High School Graduation Too!)
How do you think the average photography studio owner markets or promotes their business. You know word of mouth and mouse is probably one their best marketing tools, correct?
But beyond that. When it comes to promoting, marketing and or advertising their products or services. They really have no real world clue. How to go about profitably doing any of the above.
They/you work incredibly hard. But they may not necessarily have developed those particular skills just yet. And acquiring those much needed skills. Definitely takes time and effort does it not?
There Really Are Lots Of Marketing And Promotional Options! (When It Comes To Strategically Getting The Word Out!)
Imagine a group of local businesses. Which are not only non directly competitive. But let’s say the following three businesses. An independently owned hair & nail salon.
And a daycare center owner. Think about the following potentially profitable arrangement with a daycare center. The daycare owner(s) allow you to put some of your best portraits on their walls.
Think about who sees them everyday. 😀 The customers who have kids enrolled in the daycare center, correct? And let’s be brutally honest. It’s primarily the women who are enrolling their kids in daycare, right?
So they come into the daycare. And see these really nice, real life portraits of other local babies and or kids of daycare age. You think at least some of them. Won’t desired to get hooked up too?
Let’s Talk About Effective Lead Generation!
In exchange for this type of massive free exposure. On the walls of these independently hair and nail salon owners. You and or your major competitors. Have tons of locals. Primarily local women. From literally all walks of life.
Constantly seeing your work. And you know at least of some these women who work in either the daycare center, hair or nail salon. They see your awesome portraits of local babies and or kids.
Who are old enough to be in daycare. At least some of he women will want either a family portrait. Or pictures of their family/kids too, right?
So you and or your major competitors offer them a first time discount. Plus X% off for mentioning your studio on social media, right? These women will have pictures both in their purse.
On their phones. And prominently displayed in either home. And or their place of business, agreed? Think all of that additional free marketing exposure. And the conversation starters.
These portraits will constantly be great conversation starters. Will they not? Without you and or your major competitors spending an additional nickel.
On outrageously expensive, hit & miss. Dismally performing, traditional ad campaigns. Ladies & gentlemen, this is how your photography studio business.
Preservers your customers babies very first steps! All the way through high school. And make a ton of money doing it. Don’t you agree?
Your Word Of Mouth Marketing Strategies And Tactics Can Definitely Lead To Some Major Profit Generating Opportunities!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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