(And Why And How It’s So Potentially Powerful And Profitable!)
For just a moment. Think about what consistently happens. The vast majority of the time. Whenever someone you and I know, like and trusts.
Refers a movie, a lawyer, a landscaping service. A daycare center. A therapist. Or a movie, luxury hotel. A play or a local restaurant etc.
You/we tend to pay far more attention. Than if you/we just get exposed via some paid on or offline ad campaign, correct? Thus the long term profit generating potential of smart referral marketing. It definitely works wonders, does it not?
You May Just Be One Or Two Tweaks Away From An Effective Lead Generation Strategy!
Of course you and I and or your major competitors can definitely scale your winning ad campaigns. But long before you figure out your winning ads.
You/we will definitely need to be constantly testing different approaches, correct? And your/our on the job training/OJT. It costs money, time and ongoing effort and allocation of various resources. Does it not?
Which means your/our education. Is definitely an ongoing investment. Each not so successful ad comes directly out of our pockets.
And the various platforms you/we advertise on. Doesn’t reward you/us for our ongoing efforts, do they? 😀
If our ads don’t work. You/we either pay to continue testing them. Or the campaigns get paused or we remove them altogether.
But rather than continually waste a fortune on pure speculation!
Let Your Major Competitors Continue To Waste A Fortune On Outrageously Expensive Customer Acquisition Costs!
Now think about what most likely happens. The vast majority of time. When an extremely trusted friend, bestie. In law, ex in-law. A sibling, neighbor, co-worker or a trusted neighbor etc.
They highly recommend business and or service X. Or they call us up all excited! Or they text us! Telling us to come with them to some local store.
Basically they’re being ethically bribed/rewarded for dragging us with them! The one’s who go. They’re 5-10X more likely to: To make a purchase of some kind. Before they leave the store/showroom.
Join the the vendors opt in email list. Remain a loyal, long term repeat customer. Who routinely refers new referral business too!
The overall potential long term benefits are many. And extremely positive too. Don’t you agree? So how soon will it be.
Before you fully embrace some form of smart referral marketing?
Go Ahead And Put The Profit Generating Power Of Ethical Bribery To Work For You ASAP!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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