(For Literally Pennies On The Dollar!)
Ladies & gentlemen there is something going on right now. (As you invest your irreplaceable time to read this particular blog post.) With regards to you and I growing our respective businesses and or services.
There’s this steadily recurring rumor. That in order your typical mom & pop or midsized small business owner. And or service provider to consistently generate massive marketing exposure of any kind.
You and I need to try and advertise or promote as if you’re/we’re one of those corporate 500 type of businesses.
So you/we should be utilizing outrageously expensive, dismally performing. Corporate style advertising, marketing or promotional strategies. And if you do. Anywhere near the degree it’s being suggested. You’ll either end of financially upside down! Or rapidly headed toward insolvency. Have you noticed this all too common occurrence too?
Consistently Attracting More Customers! (Might Be As Straight Forward As Strategically Tweaking What You’re Already Doing!)
Case in point. And as always. The following hypothetical marketing examples. Are for illustration purposes only. Getting back to your local, mom & pop barbershop owner.
It may not be readily obvious. But there’s a whole lot of 1st time customer acquisition potential. Which has very little to do with the barber, the hair, nail or massage therapists.
Actually practicing their particular skilled craft. It’s really more about another non directly competing local vendor. Strategically leveraging some of those extremely loyal customer bases.
Simply by knowing the total lifetime customer value metrics of your ideal customer/client. Now you have. (Or you definitely should have!) A far more realistic idea. Of what can safely afford to invest. In order to generate that all important customer/client.
It’s Consistently Implementing Proven Strategies Like This! (Which Make Scaling Your Growth Far More Likely!)
So imagine what happens. In terms of consistently generating, positive viral word of mouth and mouse buzz. When your retail appliance store offers the barbers and their stylist. State of the art 65inch flat screen TV’s. As well as a state of the art tablet.
You allow them to purchase them at your actual hard cost. Because going forward. Every time someone comes to their house ad or place of business. They get exposed to your goodies, right?
And you don’t have to spend an additional nickel on any outrageously expensive, wasteful, dismally performing, traditional ad campaigns, correct? Of course you’re going to invest additional money. Strategically testing various low cost, marketing strategies and tactics.
But rest assured. The barber and their current and future stylists. Will be constantly singing the retailers praises both on and offline. Don’t you agree?
Which will definitely result in at least some of them wanted to buy your products and services. Entrepreneur this is very small sample. Of how you and or your major competitors systematically create massive marketing exposure. For literally pennies on the dollar. Any questions.
Ladies And Gentlemen It’s Definitely Not A Crime To Get Creative With Your Marketing And Promotions!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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And be sure you grab your explosive free 22 step small business marketing mastery kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.



