IntroducingThe Mega Power of Using And Cashing In With Joint Ventures!

28Jul 2025
Developing new skills

Creating opportunities   (So You Can Consistently Have Or Create Much Bigger Impact!)

Let’s go ahead and get into the meat and potatoes of you creating a potentially lucrative side hustle. Remember, you’re talking about initially start out part time.

Getting your feet wet! Hitting a few speed bumps. Encountering situations you can’t possibly – fully anticipate, correct? 😀 Systematically creating opportunities starts with developing and nurturing the right entrepreneurial mindset, agreed?

So that you start both seeing and anticipating previously untapped marketing opportunities and or possibilities. And while strategically leveraging situations in your local community. Sound like a plan or what? Continue reading

26Jul 2025
Developing new skills

Side hustle   (Especially If You Don’t Really Care For Your Current Full Or Part Time Job!)

Ladies & gentlemen let’s say you currently work at least one full time job. Which you’re exactly crazy about doing. But hey, you/we gotta keep a roof over our heads.

And eat, correct? And you/we have other ongoing bills which constantly need to be paid, right? All the reason why. You should start creating opportunities. Regardless of how much or how little traditional education.

You may or may not have. Plus, this not about trying to start your own traditional type of either brick and mortar business. Or trying to learn how to be successful online. (Which definitely can be a potentially steep and time consuming learning curve BTW!)

So your initial start up costs are going to be a bare bones minimum. In the initial early stages anyway. Sound intriguing or what? Continue reading

20May 2025
Lucrative side hustle

  Lucrative side hustle (Which Doesn’t Require You To Try And Recruit Any One Ever!)

Not to make light of any temporary or prolonged downturn in your local economy. But when lots of people are out of traditional work opportunities. The non conventional income producing opportunities steadily rise. (Have you noticed this all too common trend too?)

And coincidentally, more and more individuals. (Including those who actually love. Or at least can tolerate their current full or part time jobs.) Even they are open to. And or are constantly looking for some potentially viable ways.

To turn their down time or their daily contacts into a potentially lucrative side hustle. If any of this describes your current situation ladies & gentlemen. congratulations. Because you are in exactly the right place. At exactly the right time. Wanna hear more? Continue reading

09Apr 2025
Marketing savvy retail jeweler

Being Of Service   (And A Whole Lot Less Expensive To Consistently Implement!)

I’m going to try and let you in on a not so big secret ladies & gentlemen. Which if you haven’t figured it out by now. It was or is just a matter of time before you do so!

Genuinely and consistently being of service. Is without a doubt. One of the most profitable, extremely low hanging marketing fruits. You and I can and definitely should at least inexpensively test.

Before dismissing the possibilities! Don’t you agree? Continue reading

27Feb 2025
Advertising campaigns

Target marketing  (Then Go Ahead And Make Super Marketing Leverage Work For You!)

Now that you’ve had a chance to initially read. And possibly re-read part one of this ongoing series. Are you starting to appreciate what’s possible. With the right type of strategic target marketing.

Clearly you don’t need outrageously deep pockets. But it certainly doesn’t hurt. Especially if you’re going to be or become strategic as possible in your approach. Don’t you agree?

You really can accomplish a lot. It’s amazing what type of previously untapped creativity you have, agreed?

Isn’t It A Darn Good Thing Scaling Your Efforts Has Nothing To Do With Constantly Writing Bigger Checks?

Case in point. As you previously discovered in part one of this ongoing series.

An extremely marketing savvy retail jeweler. Certainly doesn’t have to rely on outrageously expensive, hit and miss traditional ad campaigns, right?

As mentioned previously in part one. The retailer could, after forming some mutually beneficial JV (Joint Venture) partnerships with distributors of extremely high end champagnes and wines.

Make sure the owners, CEO’s, CMO’s, CFO’s and other relevant executives. Including VP’s, Co-Founders etc. And their spouses and or live in significant others. Provided they all join your opt in email list.

For doing so they all get to purchase any one piece of bling of their choice. And they can purchase any one piece with a maximum retail value. Up to $15,000 retail.

And they only pay your actual hard cost. Now imagine “how” quickly word of mouth and mouse will begin to spread.

About you and or your major competitors awesome looking bling. And you know a certain percentage of them will definitely won’t to know how they can get hooked up too, correct?

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So Let’s Talk About Strategically Building Your Long Term Brand Visibility!

Of course it would definitely make sense. For the extremely marketing savvy retail jeweler. To extend their profit producing discounts to the PR firms involved with the marketing of the category of movies.

Which they target audience watches. So the presidents, VP’s of this and that. The bankers as well as the owners of the on and offline publications they occasionally or routinely advertise in.

Those executives are routinely rubbing elbows with their ideal clients, correct? So why go wide with your all too typical spray and pray approach.

And have to spend a ton of money. And barely break through the never ending noise. And have to constantly spend a ton of money. Driving your 1st time customer acquisition costs through the roof.

Instead people to peoples networks. Both their personal and professional inner circles. Offer more exciting and exponential growth potential.

For literally pennies on the dollar. Plus the long term residual impact as well. Think about the many, long term conversations.

Which will definitely keep taking place, agreed? Versus the incredibly short shelf life of any paid ad campaigns.

Some Form Of Proactive Power Networking Is Always A Proven Strategy For Success!

Truth be told fellow profit seeking entrepreneur(s.) Your retail jeweler business will probably do far better.

Especially over the long term. With 1,000 -1,500 alive individuals. Constantly strutting around wearing you and or your major competitors bling. Don’t you agree?

And remember. Every body knows at least 25 other locals, correct? (Go ahead do the/your math. 1,500 x potential prospects.

= 37,500 ) Being exposed to your bling. And you didn’t spend an additional nickel to reach them. 😀 And typically at least 30% of your customers professional or personal inner circle.

Will become you and or your major competitors customers. Usually within the next 90 days or less.

Plus, just depending on how potentially lucrative your long term back end is.

Or could ultimately become. Imagine allowing 15,000 influencers to purchase some of your extremely high end bling at your actual hard cost.

And expose 25 other locals to it. And at least 30% of that figure became a paying customer. (And at least 40% of them became long term repeat customers! 😀

Entrepreneur are you finally starting to truly appreciate the long term marketing possibilities?

Once or as soon as you start consistently implementing some proven target marketing strategies and tactics. Say yes! 😀

It’s A Good Thing Stepping Up Definitely Doesn’t Mean Wasting A Ton More Money! (On Outrageously Expensive Hit And Miss Traditional Ad Campaigns!)

P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!

And if you’re currently registered on Linkedin or twitter, and you’re serious about doing some type of power networking. Let’s get connected asap!

Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.

And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!

(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)

(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)

(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)

And be sure you grab your explosive free 22 step small business marketing mastery kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.