Digital Marketing

   (And Let It Work For And Not Against You!)

Entrepreneur in the following 60 or X number of days or less! How many different times have you implemented? And benefited from some type of potential bank account filling marketing leverage?

You see the screenshot image above? It’s from a podcast I just appeared on today! As I’m writing and scheduling this particular blog post. The dynamic marketing  expert. And positive cash flow generating strategist Jay Heich.

Invited onto his “Jay’s World” podcast. How could I possibly say no, right? 😀 Continue reading

     (And Stacking The Deck In Your Favor!)

Entrepreneur how do? Or would you define monetizing. Some of your previously untapped marketing opportunities. Here’s a rather eye opening stat.

Currently there are somewhere in the neighborhood four million different podcasts out there. Covering and specializing in at least a gazillion different topics, correct?

Some of you may recognize the person in the picture. On the left. If not. It’s the dynamic Daniel Lucas. He has an outrageously popular podcast. Which publishes all over social media.

And his audience is steadily growing. And since he was kind enough to invite me onto his show. To share my particular expertise with his steadily growing audience. You better believe I literally leaped at the chance. Wouldn’t you? Continue reading

 (And Quit Your Wasted Your Hard Earned Dollars On Failed Traditional Advertising Campaigns!)

Can you even imagine a local billboard which read. “This Ad Proves My Business Has $$ To Waste! 😀 To add further insult to financial injury. Can you imagine wasting tens of thousands of dollars of your on money? On this type of outrageously expensive, incredibly wasteful ad campaign!

Ladies & gentlemen for the vast majority of you! If you’re still pumping tens of thousands of dollars per week, month or year. On these outrageously expensive, dismally performing.

Local, 30- 60 second prime time radio, TV. Or full or half a page local newspaper ad campaigns etc. It’s definitely time you at least tested some digital marketing strategies and tactics! Don’t you agree? Continue reading

   (And Over Delivering Value For Your Targeted Audience!)

First I want to thank once again! The fabulous Jennifer Gill. The host of the awesome. “Solo Parenting” podcast. I had an absolute blast being on her show.

Because we were able to provide a ton of value! Hopefully for both her current and future audiences. And thank goodness strategically getting the word out! Doesn’t automatically mean you have to constantly try to be a guest on major podcast, radio and or TV shows etc.

There’s more than enough far less famous podcasts to appear on, correct? Continue reading

   (So You Consistently Get More Bang For Your Buck!)

First of all ladies & gentlemen. You are definitely not consistently getting the biggest bang for your advertising/promotional buck! If you’re not consistently looking for.

And remain open to rather simple. Non traditional, low cost marketing alternatives. To whatever you’re currently doing. Because your advertising dollars. Both current and future. Can and should be continuously leveraged.

By strategic A/B split testing different approaches. And doing so will reveal.

What or which approach(es) consistently appeal the most to your specific audience. And from there. Then you can get or become incredibly strategic and tactical. For literally pennies on the dollar. Don’t you agree? Continue reading