Why Do You Think So Many Marketers Neglect The Back End Of Their Business?
(And Or Service!)
Without a doubt. When structured properly. There’s a ton of additional gross profit to be made. After the first/initial sale, correct? This clearly being the undeniable case ladies & gentlemen. Why do you suppose? Some many on and offline profit seeking entrepreneurs.
Why do you suppose? So many aspiring entrepreneurs constantly ignore the back end of their business and or service?
There’s No Need For Your High End Customer Acquisitions Costs To Constantly Be So High!
Case in point. Take a closer look at the featured image for this particular post. It’s the inside of a high end corporate jet. And in order to entice some local extremely high earning CEO’s.
And other local, extremely high earners. To lease one of their corporate jets. This particular jet leaser. Is not only going to make these extremely high income earners. An offer they can’t refuse!
But they will also monetize the long term back end of their sales funnel too! By the strategic use of some market tested, affiliate offers. For ex: And strictly for hypothetical marketing illustration purposes only.
Imagine an extremely high earning, local CEO. And or any other local, extremely high earning income earner. Boards one of those luxury corporate jets.
It’s All About Strategically Getting The Word Out!
And there will be at least three folders/packets. On the seats. With the name of whomever is flying that particular day. (Say what? 😎 And one of the packets. Is from a local, non franchised, retail jeweler.
And simply for joining the retailers opt in email list. And dragging a friend with them. To their or your store. Who’s at least 18. For an extremely limited time. They get to purchase a $7,500 dollar. Men’s or women’s Rolex watch.
This is how and where the jeweler systematically and strategically separates themselves from the pack! Expensive corporate jets. Have both pilots and stewardess, correct?
And a certain percentage of them love great looking bling too! Do they not? And so do the leasing agents. So every one of them. Who join the retailers opt in email list.
And drag a friend with them to your store. Who’s at least 18. They get to any one piece of jewelry of their choice. And save 40 or X% off. Up to $5,000 or X amount of dollars! Say what?
Because they all have besties, neighbors and relatives too, right? (For sure!) Fellow profit seeking entrepreneur. Are you starting to better appreciate why? The long term back end of their business and or service. Is so potentially lucrative!
Stop Leaving A Ton Of Money On The Table!
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