(Especially In The Age Of Potentially Expensive Digital Marketing Strategies!)
So it’s no secret we’re in the digital marketing age. Would you not agree? In many instances. Strategic guest podcasting can be or become one of your low cost, high impact got to marketing strategies and or tactics.
If nothing else. It offers some incredible, extremely low cost marketing leverage, right? It allows you and I get directly in front of your/our ideal target market. For literally pennies on the dollar. Does it not?
Thank Goodness Not All Of Your Digital Marketing Strategies Have To Be Outrageously Expensive!
Sure at some point. As you and I attempt to scale your efforts. Then paid ads definitely make sense. But in the beginning. Before you’ve validated the demand your products or services.
Why risk anywhere from $5-$20 dollars a day on your ad campaigns. When you and I and or your major competitors can do strategic guest podcasting.
Get in front of basically the same audience. You already know some of those so called, life changing funnels. Can be or quickly become rather expensive to maintain, right? 😀
Initially if you can. Don’t blow a ton of money on outrageously expensive campaigns. Because like it or not ladies & gentlemen. You’re/our paid ad campaigns don’t necessarily boost your/our cred, right?
Clearly you generate more overall mass exposure. But that costs money, does it not?
Are You Into Strategically Building Credibility (For Literally Pennies On The Dollar!)
But when you and I and or your major competitors guest podcast. You/we get to demonstrate your/our proven expertise, right?
And the audience specifically listens to your/our particular episodes. To discover our/your proven strategies and tactics.
And when you and I offer some type of market tested “CTA” (Call To Action.) Which usually consistent of some type of free opt in mail giveaway.
Which helps them solve some type of major issue/challenge they’re facing. You/we sort of cut out the need to formally advertise, right? Because you don’t or shouldn’t pay a fee to be a guest, right? 😀
So you don’t need to constantly speed a fortune trying to drive laser targeted traffic to your sales page or capture page, correct?
And once you and I appear as a guest. You can now use the episode. Or snippets to create even more credibility establishing content, agreed?
If you’re not camera shy. Entrepreneur you need to seriously consider the many benefits of strategic guest podcasting. Don’t you agree?
It Certainly Doesn’t Hurt To Have Your own Podcast! (But leverage Guest Podcasting Until You Get Your Own!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing mastery kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
