Where You Go Dreadfully Wrong When Marketing Products And Services!

You’ve heard the saying, “no man’s an island”, correct? Well, in business those poetic words were never more true. Entrepreneur, once you stop to realize and appreciate that another cash starved non competitive business owner and or service provider, needs your exact same customer or client!

This is where you and so many otherwise extremely savvy entrepreneurs go dreadfully wrong, when marketing products or services.

And unless, or until you strategically point out to them, “how” they can literally stop wasting a fortune on outrageously expensive, traditional advertising methods, simply by combining resources, they’ll continue to struggle. And not make nearly as much money as they could and should be earning. For a fraction of the traditional upfront cost and effort.

Isn’t It Time You Put Your Marketing Products And Services Efforts Into Overdrive!

Q.) Let’s say your current cost to create that all important brand new first time customer or client (typically) cost you $75 dollars or more! This is primarily due to the ever increasing cost for local radio, TV and or newspaper/magazine ad rates etc.

(Note: This concept has less to due with the actual amount you pay per lead, and more to do with showing you a little known proven way to systematically lower your traditional upfront  out of pocket cost and thereby help you make more money (on both) the front and back end of your business!)

Okay, so here’s the deal… Picture (and or) imagine this all too common small and or midsize business scenario.

Your local economy is really tight! Which means even 40% of your more reliable regular clientele, is not spending nearly as much money as they used to and or  normally do at your men’s clothing store.

Don’t Discount Resource Sharing AKA Powerful Joint Venture Partner Arrangements!

Here’s where resource sharing can quickly do (two things) for your businesses all important bottom line!

1.) It instantly gives you access to a brand new potential long term repeat customer base, for literally pennies on the dollar! (Put a pencil to it and see for yourself!)

2.) It helps another business owner show extreme goodwill with their extremely valuable customer/client base! Here’s how.

What if your clothing store approaches one of the best dry cleaners in town, that’s well respected, because of their extremely good work and outstanding (go the extra mile) customer service!

Which also means, hopefully you’re already a regular long term repeat customer there as well! And (if and only if) that’s the case! Approach the owner (provided) they already have a state of the art WordPress website and or blog, and have them create an inexpensive two sided (laminated) index type card that you give to every purchaser of any type of clothing.

And the card instructs them on the Five (or X) of the best proven ways to inexpensively remove stains from your designer clothes!( Without spending a small fortune to do so!)

Side A instructs them on what to do and side B informs them to go to a special lead capture page on their blog in order to receive their special -VIP new first time customer only discount coupon.

Because they are an extremely valued and preferred customer of whatever your particular businesses specialty is! You see ‘how” potentially helpful and simple this extremely straightforward marketing strategy/ tactic is?

And can you also see “how” and where you go dreadfully wrong when marketing products and services? if you’re not currently implementing any type of proven resource sharing (JV) arrangement such as this, with as many local small business owners or service providers as possible!Any questions?

Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

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And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
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