How Some Extremely Savvy Small Business Owners Generate 300% More Profit From So Called Dead Assets!

 

(And How And Why You Definitely Should Too!)

So ladies & gentlemen, you do currently have some type of formal marketing plan, correct? Good!

But here’s the thing, and it’s not just one of those (barely) scratching the surface sort of marketing plans is it? You know the type I’m referring to, correct?

Are you ready to discover, “how” some of today’s savviest small business owners, consistently generate, up to 300% more gross profits, from so called dead assets! And more importantly, “how” you can too!

And avoid consistently implementing and or utilizing the type of (all too) common marketing and or branding strategies you see constantly being implemented, that only yield a truly dismal one to one return!

These are the type of all too common marketing strategies and or tactics, that do nothing more, than give you a temporary, (if any) upsurge boost in your short term gross sales volume!

But does very little to, (either) build long term trust with your audience, and or help you build some solid, future opportunities, to create some potentially profitable joint venture and or cross promotional arrangements.

The remainder of this post, will take you under cover (so to speak), so you can get a birds eye view into, into how some of these extremely savvy small business owners and or service providers, consistently go about creating and or generating, an additional 300% more (long term) gross profits, simply by leveraging, so called “dead assets!”

And more importantly, “how” you can and definitely should be doing it too!

So How Do Some Of Today’s Extremely Savvy Small Business Owners Consistently Generate An Additional 300% More Gross Profits Utilizing So Called Dead Assets?

(And Far More Importantly How Can You Consistently Do It Too?)

Ladies & gentlemen, (believe it or not), one of the biggest ways, and or reasons, that savvy small business owners consistently generate an additional 300% more, (long term) gross profit, from so called “dead assets.”

It’s because, (first and foremost), they’ve taken the time and put in the real effort necessary, to develop the right creative marketing mind set!

And the other major biggie is, they don’t use and or rely upon any potential marketing and or branding strategies and or tactics, that only or barely produce one to one returns!

Because doing so, (both hinders and stagnates) your potential long term growth! Case in point, here are a few conventional examples of producing various forms of marketing content, that only generate (at best) a one to one return on your precious time, resources and money!

(And BTW, the term “dead assets” doesn’t mean the particular assets in question doesn’t currently have any real value per se!

Effective Lead Generation Strategies And Or Tactics Help You Breath New Life And Or Purpose Into So Called Dead Assets!

Instead, the term is merely referring to the fact, that once they’re created and initially utilized it for it’s primary purpose, shortly there after, these particular assets are (for the most part) totally abandoned!)

So you struggle mightily to consistently publish, at least one (or in some extremely rare cases) , two unique blog posts and or how to solving videos per week! Hooray for you and big congrats!

But my $64,000 dollar question to you is this, (entrepreneur) are you done?Seriously!

You do realize, (and hopefully) you can and do readily appreciate, that some of your target small business owner/service provider target audience, would much prefer to listen to, an audio podcast of your extremely valuable content, and or view your content through video.You do get that, right?

Great Lead Generation Strategy Involves Providing Your Extremely Valuable Content In The Particular Format Your Target Audience Prefers To Consume It In!(And Or Is The Most Comfortable With!)

You get that right? Good!Which means, when all you do is create your epic, potentially “life changing” content in one particular form, such as an extremely well written written blog post,(entrepreneur) you’re consciously neglecting another two thirds of your potential market place!

Case in point, to date, I currently have an additional 477 (potential) lead generating videos, prospecting and sorting for me, non stop, 24/7! Seven days a week! Including any and all major holidays! 😀 

I prefer to refer to them as bridges, because they allow potential online visitors (from anywhere in the world) to access my site(s)!But here’s the main point; what “if” I only had 477 (or X number) of extremely well written, SEO optimized blog post working for me?

I’d routinely miss all those potential eye balls that prefer watching their content,instead of reading it or listening to it, would I not?

And although I’ve yet to personally do so, (I could also) create 477 podcast recordings of that exact same helpful content, targeting that particular segment of my ideal target audience, who prefers to listen to their content, could I not?

Make Your Lead Generation Efforts As Versatile And Extremely Profitable As Possible!

But here’s my overall point, while some of my (or your) potential target audience is reading your awesome blog content, on your mobile responsive WordPress blog, an entirely different segment of my (or your) particular target audience, is eagerly watching my/your videos, (probably) on youtube.

And neither group, will probably ever, (or rarely) take advantage of my (or your) content, in it’s other forms!Right?

So if all you do is consistently create your content in one particular form, that certainly beats doing little or nothing! But doing so,also severely restricts your chances for some tremendous upside potential growth! Because you’re generating long term profit restricting one to one returns!

Combine Proven Lead Generation Strategies With The Right Marketing Mind Set And The Long Term Possibilities Are Truly Endless!

Entrepreneur, as proof or icing on the cake, (if you will), for this last piece of marketing evidence, I wanna introduce to you one of the true online marketing masters!

Mr.Peter Beckenham! He’s got an awesome blog, (so do check him out asap), as he consistently goes out of his way to help struggling online marketers, of all levels, but especially struggling newbies!

Anyway, Peter recently published a dynamite, (and extremely) informative four part blog series, on the do’s & don’t’s of successful affiliate marketing, because he’s also an expert affiliate marketer!

But he was kind enough to read and comment on a post I recently published, on “how” some of the ultimate insiders, routinely converted some of their so called “dead assets” into more long term gross profits! And he left this awesome comment, that’s reprinted below.

As The Overall Quality Of Your Entrepreneurial Ideas Improve So To Will Your long Term Gross Profits!

And the reason I share his thought provoking comment with you (entrepreneur) is: What Peter’s awesome comment is really speaking to is, (both) having and or developing, the right creative marketing mind set first, because that’s “what”  initially opens the door to your potential, long term profitability!

And that’s “how” you begin to see previous dormant, (aka) so called “dead assets” in a whole new creative marketing light of possibilities!Then you find new or different or (flat out) better uses for previous dead assets, like old blog post, and or older videos and or podcast recordings etc!

Entrepreneur Your So Called Best Lead Generation Strategies And Or Tactics Are Still Yet To Come!

Here’s his excellent comment: And see if you agree, that first developing the right creative marketing mind set is the real key!

“Hi Mark,

What an absolutely fantastic post you have here.

You are absolutely correct when you mentioned that many self published authors sadly lack the marketing skills to capitalize on their creations.

But you have raised a great idea for me regarding the potential of creating superb lead magnets from these what you referred to as “dead assets”

Mark you may not have realized it but you have just opened a pandora’s box my friend so thank you very much for this heads up.

It may not even be only lead magnets but what about ebooks, podcast material, blog posts and even some video training content.

I’ve researched Creative commons material before but have lacked the clarity of purpose that your blog has given me.

So thank you again Mark – awesome info

Best wishes from the remote Thai village blogger.”

Peter

Hopefully You Now Better Understand And Totally Appreciate That Some Of Your Very Best Lead Generation Strategies And Or Tactics Haven’t Been Used And Or Created Yet!

Do you see and can you truly appreciate “what” he’s saying? And “how” it first starts with the right creative marketing mind set, and overall attitude.

I hope you can! Because if you do, (ladies & gentlemen), you are literally on your way, to discovering (first hand) how some of today’s savviest small business owners, consistently generate up to 300% more gross front and back end profits, from so called “dead assets!”

And more importantly, “how” you definitely can too!Are you okay with that?Now as is customary during this part of our show.

Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by as much as 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular target market is.)It’s a $97 dollar value and it’s free!