(Even If Your Right In The Middle Of A Crushing Recession!)
Let’s face it, who doesn’t want to inexpensively increase sales volume (during) any economic climate, but especially during a crushing recession.And remember, your typical competitor has no idea that (on average) it cost them about 500% more to create a new first time customer and or client.
Think about that statement for a second. Your typical cash starved struggling small business owner, is spending (on average) a whopping 500% more in order to create that new first time customer.
The main reason being, your first time customer has to be effectively persuaded by tons of in your face type of outrageously expensive traditional methods.
If you’ve had a chance to price either local newspaper advertising or good old radio & local TV ads etc.
Then you already have a pretty good idea the type of money far too many cash starved struggling small business owners are routinely spending in order to create that first new customer.
Then it starts to be crystal clear why a staggering 88% of them are destined to fail within five short years or less.
How To Avoid One The Biggest Marketing Mistakes Eighty Eight Percent All Small Business Owners Make!
For some odd reason(s) far too many small business owners overlook an incredibly simple long term wealth building opportunity and (as is) typically the case. This one like so many others, is right under their nose.
Do you know (or realise) that selling additional products or services to your existing customers,whether they be your own products or those of your top (JV ) joint venture partners is:
A.) Up to 500% less expensive.
B.) You can typically gross up to 60% or more in overall profits; because every additional sale that you make after your first one, instead of trying to recoup your up front expenses, instead your earning gross profit on every sale thereafter.
C.) You also move to overall gross profits sooner by implementing a proven referral generating program.
Given the opportunity, you always want to sell both you and your top JV partners additional products & services to your existing customers. It’s typically up to 500% less expensive and usually up to 60% or more profitable.
Introducing Three Incredibly Simple Ways To Increase Sales Volume Now!
Ladies & Gentlemen, one of the things your going to figure out really quickly, is no matter how you primarily market your business (on or) offline.
Selling to your existing customers in order to increase your sales volume, flat out makes good sense.
So with that in mind, let’s take a look at three incredibly (brain dead) simple marketing strategies that will increase your profits by a bare bones minimum of 25% or more.
1.) This simple money making concept is often referred to as a “bounce back” offer. Here’s how it works. Let’s say your offline customer is about to leave the cash register, right after you or your sales associate hands them their receipt, always be sure that you also hand them some type of hand stamped discount coupon card.
And of course your discount offers the biggest percentage for them returning to your store within 5 days or less. For ex; they’ll get 20% if they return within five days of the date stamped on the back of your business card.
And 10% off their total purchases if they return with the card any time after the fifth day (or whatever) number of days that you inexpensively test in order to discover which number days produces the most bang for your buck.
2.) This next strategic use of the “bounce back” money making concept will easily help you out promote your wanna be competitors.
Anytime you mail out an order to your existing customers. Always be sure that you include one of your best market tested discounted offers that’s relevant to whatever their main purchase was.
Because it’s a statistical proven fact, a certain percentage of your purchasers will take advantage of a great (meaning) discounted price for and additional product or service!
(That’s the other sneaky little known marketing secret! By offering a discounted initial price for an on going service, a certain percentage of your customers will subscribe plus an even smaller percentage will keep their subscription active for years!)
And if you’re being paid some type of ongoing affiliate commission, your long term passive back end profits can really add up.
3.) This next extension of this powerful money making concept is so brain dead obvious, (to a savvy marketer) like you, that it ought to be criminal. Once you’ve established (by testing) your best discounted “bounce back” offer.
Do a little simple market research and find two- ten (or more) local offline potential JV partners that are non competing with your businesses, product or service.
And offer to split some part of your up front profits with them by adding your index card or one page sales letter in their outgoing mail, whenever their mailing out orders to their existing customers.
The net result is, you just inexpensively found a brand new untapped potential pool of new customers and clients (plus) their referrals, for years and years to come for peanuts!
Q.) Which of these three brain dead simple,proven marketing secrets will you start implementing within the next 60 days or less?
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